Big 12 ADs put one-year hold on high school broadcasts

 

The Big 12 Athletic Directors made a decision yesterday concerning the all current and future school TV networks, or what they call media platforms.

The only current one out there is the Longhorn Network and all 10 ADs, including Texas’ DeLoss Dodds agreed to put a one-year moratorium on any broadcast containing high school content or that involves any prospective student-athlete.

The ADs took the action after raised concerns when Texas announced their intention to broadcast a schedule of high school football games this year on the new Longhorn Network that will launch later this month.

The reason for the one-year put off is so that the NCAA can have sufficient time to rule on the broadcast of high school content on school-sponsored TV networks. If the NCAA says no then obviously the Big 12 would permanently follow that guideline.

The Big 12 also urged the NCAA Board of Directors to establish a National one-year moratorium on all NCAA schools on using any high school content on school networks, again until the NCAA rules on it.

Now one victory for the Longhorn network was that the ADs OKed the broadcast of more than one football game by a school network, which Texas previously announced it was planning to do. And they said that one game could be a conference game if both schools and the conference office agree and that all 10 school would benefit financially from the extra telecasts.

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